To me, creativity seems like a fundamental skill. Every problem or challenge of any scope that we face requires creativity in order to overcome it. And humans, as a group, are facing quite an array of really challenging problems today.
According to reports by Sir Ken Robinson, Dan Pink, and many others, businesses today are looking for people who are creative. They are researching and experimenting with how to foster creativity in their workforce. They wouldn't be doing this if there weren't an economic incentive. Likely, it's a pretty heafty one, given the scale of resources being devoted to this issue world-wide.
Our government is facing not only a wide array of challenges on economic and foreign policy fronts, but is also facing a very real need to re-invent itself. If government is to remain a viable entity in the long run, it must re-discover how to be relevant and affordable to the people from whom it claims to draw its validity. This will require creativity on a scale rarely seen in our government in the last few decades (at least!).
The story continues through any sector, any group, any scope you want to review. Creativity is a fundamental skill for any life.
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